Located in Westchester Airport, Performance Flight provides its clients with top-notch aviation services. The training, charter and management brochures were revamped to invigorate the outdated look of the old materials. This set of brochures received a GD USA award in 2011.
LifeSaver Settlements is a life insurance settlement firm that helps seniors get the most money from their life insurance policy. Our team created an identity that is trustworthy and appealing to seniors. A one-page scroll website was designed to provide a simpler and more effective user interface for the targeted audience.
House of Sports
House of Sports is an Olympic-style athletic training facility located in Ardsley, NY. Its 120,000 sq. ft. complex is one of the largest on the East Coast and is home to the nation’s leading lacrosse, basketball and baseball training academies.
A two-story boutique salon situated in Chappaqua, New York. Aura Salon delivers high performance, botanically-based products that are kinder to the planet. The lotus flower is a symbol of purity and represents the essence of the salon. Infused with bright hues of pink and orange, the logo conveys an image of radiance and beauty.
Prime Environments designs, engineers, programs, and installs custom technology systems that help its clients identify their vision and build unique interior spaces. A futuristic mark was designed to convey the brand's tech-savvy attributes. The circles are arranged into an abstract crown-shaped form that suggests superior technology. An interactive landing page was designed to display multiple custom solutions.
The Reward Shark app intuitively selects the best credit card that offers the most points, miles or cash for each purchase. A side-scroll landing page and a mobile responsive design were utilized to promote the app.
Maslow's is a conceptual package design project inspired by Abraham Maslow's Theory on the hierarchy of human needs. A pyramid diagram is used to visually describe his theory, starting with the most basic needs from the bottom to the top — Physiological, Safety, Love & Belonging, Esteem, and Cognitive. Each level of the pyramid is translated into everyday supplements — Protein, Vitamin C, Mood, Energy and Cognitive. The logo is a pictorial mark that alludes to the pyramid and has a tree-like form within its center to suggest the development of oneself. The triangular shape is also carried out in the design of the packaging, cohesively uniting the elements of the product.
DressTiez™ is a protective clothing accessory founded by a father-and-son team, that aimed to provide a solution for messy food spills. The playful logo juxtaposes the idea of eating with fine dining attire, conveying an identity that is appealing to any business executive.
Remodel It For Less
For homeowners unable to afford costly contractors, Remodel It For Less offers a "do-it-yourself" home improvement guide. An approachable, friendly and reliable image was developed for the client's target audience.
These ads were designed for the following magazine publications: New York Magazine, Quest Magazine and Westchester Parent Magazine.